-: Aug 07, 2016 / Denise Smith

2016 Nielsen Report: Black Buying Power Has Reached Tipping Point, But How Will Black America Leverage it to Create Wealth?

2016 Nielsen Report: Black Buying Power Has Reached Tipping Point, But How Will Black America Leverage it to Create Wealth?

A new report from Nielsen, “The Increasingly Affluent, Educated and Diverse,” explores the “untold story” of African-American consumers, particularly Black households earning $75,000 or more per year.  According to the report, Black people in this segment are growing faster in size and influence than whites in all income groups above $60,000.  And as African-American incomes increase, their spending surpasses that of the total population in areas such as insurance policies, pensions and retirement savings.

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